Privacy Policy

Last Updated: June 24, 2026

Protecting your information isn't a checkbox for us - it's a basic part of how we operate. This policy explains what we collect, why we collect it, how long we keep it, and what you can do about it.

1. Who This Applies To

This policy applies to anyone who visits thejamagency.com, submits a form on our site, or communicates with us through our website. We do not intentionally collect or maintain data from individuals under the age of 13, in compliance with the Children's Online Privacy Protection Act (COPPA). If you are under 13, please do not submit information through our forms.

2. Information You Give Us Directly

When you complete our marketing survey, AI visibility audit form, discovery form, or contact form, we collect:

  • Business name and contact details (name, email, phone)
  • Information about your venue, budget, marketing activity, and goals
  • Your responses to questions about your team, tools, and current marketing performance

We use this information to evaluate your situation, prepare recommendations, and follow up with you about our services. We store it in our secure WordPress database and internal systems. We never sell it.

All emails sent from JAM Agency clearly identify JAM Agency as the sender and include an unsubscribe option, in compliance with the CAN-SPAM Act.

3. Information We Collect Automatically

When you visit our site, we and our third-party partners collect data automatically through cookies and tracking technologies. Here's what's running and why:

Google Analytics 4 (GA4)

Purpose: Understanding how visitors use our site - which pages they visit, how long they stay, and where they come from. Cookies: _ga (expires 2 years), _ga_[container ID] (expires 2 years), _gid (expires 24 hours) Data sent to: Google LLC, United States

Google Ads Conversion Tracking

Purpose: Measuring whether visitors who clicked our ads take meaningful actions on our site (form submissions, page visits). Cookies: _gcl_au (expires 90 days) Data sent to: Google LLC, United States

Meta Pixel (Facebook/Instagram)

Purpose: Measuring ad performance and building audiences for advertising on Meta platforms. Cookies: _fbp (expires 90 days), _fbc (expires up to 2 years when a click ID is present) Data sent to: Meta Platforms, Inc., United States

Google Tag Manager

Purpose: Managing and deploying the tracking tags listed above. GTM itself does not collect data independently; it is the container through which the above tools are loaded. Container ID: GTM-WGBJ69J9

Security (Wordfence)

Purpose: Protecting the site from malicious traffic and unauthorized access attempts. Cookies: Set for logged-in users only; not applied to general visitors.

You can disable cookies through your browser settings, though this may limit certain features on our site.

4. Use of Your Information

We may use your information to:

  • Deliver and improve our services
  • Respond to inquiries or service requests
  • Send administrative updates or account notifications
  • Send marketing communications (if you have opted in)
  • Personalize your website experience
  • Analyze usage and trends
  • Comply with legal obligations

We never sell your personal information.

5. How Long We Keep Form Submission Data

When you submit a form on our site, your submission is stored in our WordPress database as follows:

  • Contact details and survey responses: Retained for as long as you remain a prospective or active client, or up to 3 years from your last interaction with us, whichever comes first.
  • Raw submission data: Automatically purged after 90 days. The structured data from your submission (scores, recommendations, flags) may be retained longer for internal reporting.
  • Email correspondence: Retained for up to 3 years.

6. A Note on AI-Powered Features

If you submit our marketing survey or AI visibility audit form, your responses may be processed by the Anthropic Claude API to generate a preliminary assessment or visibility report. This processing occurs server-side. Your contact details are not sent to the Anthropic API - only your anonymized survey responses are used to generate findings. Anthropic's privacy policy applies to that processing: anthropic.com/privacy.

7. Who We Share Data With

We share data only with service providers that help us operate our business:

  • Kinsta - website hosting (United States)
  • Google - analytics, ads, and email delivery via Gmail/Google Workspace
  • Meta - advertising measurement
  • Flodesk - email marketing (when you opt in to receive communications from us)
  • WP Mail SMTP - transactional email delivery

We may also disclose your information if required by law, to protect our rights, or to prevent fraud or misuse of our services. We don't share your data with anyone outside of operational necessity.

8. Your Rights and Choices

Cookies: You can disable cookies through your browser settings. Disabling analytics cookies won't affect your ability to use our site, but it may affect how we understand aggregate traffic.

Opt out of Google Analytics: Visit tools.google.com/dlpage/gaoptout or adjust ad settings at adssettings.google.com.

Opt out of Meta tracking: Visit facebook.com/settings/?tab=ads.

Your form submission data: You can request access to, correction of, or deletion of any personal information you have submitted to us. Email us at legal@thejamagency.com and we will respond within 30 days.

Email communications: Every marketing email we send includes an unsubscribe link. Transactional emails (like audit report delivery) are not subject to unsubscribe but are limited in frequency.

9. California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Know what personal information we have collected about you and why
  • Request deletion of your personal information
  • Correct inaccurate information
  • Opt out of the sale or sharing of your data (we don't sell or share for advertising purposes)
  • Non-discrimination for exercising any of these rights

To make a request: legal@thejamagency.com

10. Colorado, Virginia, and Other U.S. State Privacy Laws

Residents of Colorado (CPA), Virginia (VCDPA), Connecticut (CTDPA), and other states with consumer privacy laws have similar rights to those described above. Contact us at legal@thejamagency.com to exercise any of them.

11. European Users (GDPR)

If you are visiting from the EU or UK, our legal basis for processing your data is:

  • Legitimate interest - for analytics and site improvement
  • Contract performance - for processing form submissions related to a potential service engagement
  • Consent - for marketing emails (opt-in only)

You have the right to access, correct, erase, restrict, or port your data, and to withdraw consent at any time. Contact legal@thejamagency.com.

12. Security

Our site is hosted on Kinsta, which provides containerized server infrastructure, automated daily backups, and server-level firewalls. We use SSL encryption (HTTPS) site-wide, and access to stored submission data is restricted to authorized team members. No transmission method is 100% secure, and we cannot guarantee absolute security - but we take reasonable, practical steps to protect what you share with us.

13. Changes to This Policy

We will update this page if our practices change and revise the "Last Updated" date at the top. Continued use of the site after any modification constitutes acceptance of the updated policy. If changes are material, we will note what changed.

14. Contact

JAM Agency LLC
Email: legal@thejamagency.com
Phone: (816) 514-5303
Website: https://thejamagency.com